Congratulations to UBA, the United Brands Association, as well as to the PanPodia Professionals involved, for creating the award winning 24/7 learning platform.
This platform was rewarded with the President’s award by the the World Federation of Advertisers for contributing to positive change in marketing and society.
Raja Rajamannar, President of the WFA and Chief Marketing & Communications Officer of Mastercard, awarded five outstanding initiatives worldwide and presented one special award. Among the initiatives that won awards was the UBA Academy’s launch of its Training 24/7 and Digital Bootcamp program.
WFA: “UBA brought a breath of fresh air to its long-running training program with the launch of UBA Academy 24/7, an e-learning program with videos in which industry experts cover the basics of marcom: Insights, Strategy, Data & Technology, Content, Media and e-commerce. In addition, the association developed a Digital Bootcamp, a combination of on-site and online training. The new services should address the shortage of local training and make training more accessible and up-to-date by incorporating the latest developments and trends in the sector.”
It is our pleasure to be a strategic expert partner of UBA and an honour to be internationally rewarded like this.
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